the client: Limpopo, 2000 the brief: developing a logo and product packaging for Limpopo's range of dairy products to appeal to a highly brand-sensitive market segment execution: we designed a simple, yet striking range of packaging which clearly identifies the Limpopo brand across a range of products in the dairy category. the target market was identified as being brand sensitive and with low levels of literacy. the design approach contrasted an easy-to-read typeface with bold striking colours and the distinctive logo.
			the client: Denmar, 2000 the brief: creating logos, package designs and point of sale for Denmar's range of fresh produce aimed at a high-end export market execution: Denmar is the holding company for a range of fresh produce brands including asparagus, and berry products as well as some dairy and dry products. we were tasked with revamping the client's export range aimed at a sophisticated and discerning consumer. the design aimed at increasing the visual appeal of the products through the use of full-colour photography and a classic, upmarket creative execution.